CONSISTENT Characters in AI Video - Hailuo Subject / Character reference

The video discusses Hailuo’s new subject reference feature, which aims to help users create consistent characters in AI-generated videos, highlighting its current limitations in scene composition and clothing control while showcasing impressive character animation. The presenter emphasizes the importance of precise prompting to achieve desired visual styles and encourages viewers to embrace the complexities of AI video creation as the tool continues to evolve.

In the video, the creator discusses the new subject reference feature from Hailuo, which aims to help users create consistent characters in AI-generated videos. The presenter highlights that while the tool is currently in its alpha stage, it shows promise and potential for improvement. They emphasize the importance of character consistency across different scenes, showcasing a character designed in a Pixar style with dark curly hair, which remains recognizable despite variations in animation.

The creator notes that the current limitations of the tool prevent users from controlling the scene composition or character clothing, as it primarily focuses on facial representation. Despite these constraints, the character animation is praised for its beauty and fluidity. The presenter acknowledges that while the results are impressive for a text-to-video tool, the lack of control over scene elements means that users may experience unpredictable outcomes.

The video also explores how the prompts used can significantly affect the results. The creator provides examples where the character appears in different artistic styles, such as a more realistic film look instead of the intended Pixar aesthetic. This variability highlights the need for precise prompting to achieve the desired visual style, as the AI may interpret instructions in unexpected ways.

Additionally, the presenter shares their personal experience using the tool to generate videos based on their own input image. They express surprise at how recognizable their character remains, despite some inconsistencies, such as changes in beard length and the addition of glasses. The creator appreciates the multiple camera angles generated, particularly an overhead shot that captures them riding a motorcycle, showcasing the tool’s capabilities.

Finally, the video concludes with a discussion on the evolving landscape of AI video creation. The presenter emphasizes that achieving high-quality results often requires the use of multiple tools, each excelling in different areas, such as character animation or environmental design. They encourage viewers to embrace the complexity of the process, recognizing that creating unique and stunning art is a journey that involves experimentation and refinement. The creator invites feedback from the audience and reminds them that the tool is still in its early stages.