Grammys boss warns about the 'threat' of AI music | BBC News

The head of the Recording Academy warns that the rise of AI-generated music threatens the livelihoods of human artists, calling for clearer labeling, fair compensation, and stronger legal protections to ensure creators are not exploited. He emphasizes the need for legislative action and industry transparency so that technology supports, rather than undermines, genuine musical artistry.

The interview features the head of the Recording Academy, best known for producing the Grammy Awards, discussing the challenges facing musicians in today’s rapidly changing music industry. He explains that while the Grammys are a high-profile annual event, the Academy works year-round to advocate for, educate, and support music creators. A major concern is whether artists are receiving fair compensation from powerful streaming companies, which now dominate the industry. He notes that the economics of streaming are very different from the old model of selling physical albums, and that artists generally earn less from streaming than they should.

The conversation shifts to the complexities of music copyright, highlighting that each song has two types of rights: the sound recording (mechanical right) and the underlying composition (publishing right). This dual system complicates how royalties are distributed and makes legislative reform challenging but necessary. The Academy’s main advocacy goal is to achieve a more equitable distribution of income for creators, as without them, the music industry would not exist.

A significant part of the discussion centers on the rise of AI-generated music and its potential impact on human creators. The interviewer cites a BBC article about Sienna Rose, an AI-generated artist whose songs have become popular on streaming platforms, raising concerns about the authenticity of music and the threat to real musicians’ livelihoods. The Academy boss warns that if streaming services become dominated by AI-generated content, the incomes of human artists will suffer, and there may be little incentive for platforms to identify or compensate AI music.

He argues for greater transparency and labeling, so consumers can distinguish between human-made and AI-generated music, much like food labeling allows shoppers to make informed choices. He also stresses the need for legislation to prevent the unauthorized use of artists’ identities and intellectual property, and to ensure that AI-generated content does not mislead listeners or steal from real creators. Ethical development and use of AI in music, he says, must be a priority, with clear rules to protect both artists and audiences.

Despite the risks, the Academy leader acknowledges that AI could offer new opportunities for creators, such as allowing artists to license their voices or compositions for innovative uses and receive compensation. However, he emphasizes that the industry must first address the existential threat posed by unchecked AI music proliferation. The Recording Academy is actively working to educate lawmakers and push for regulations that protect human creators, aiming to ensure that technology enhances rather than undermines the value of genuine musical artistry.