Meta tried to buy Perplexity before Scale AI deal

The video reveals Meta’s aggressive and somewhat opportunistic strategy to acquire top AI talent and technology, including an unsuccessful attempt to buy Perplexity before finalizing a deal with Scale AI, reflecting a focus on product builders over pure theorists. It also highlights the tension between academic prestige and practical application in AI research, with Meta leveraging the concept of superintelligence to attract talent amid skepticism about the approach’s long-term coherence.

The video discusses Meta’s aggressive efforts to acquire top AI talent and technology, highlighting the enormous financial resources the company is deploying in this pursuit. According to sources, Mark Zuckerberg approached the AI startup Perplexity before finalizing a deal with Scale AI. However, it was Perplexity that declined any acquisition offers. This move, along with other recruitment efforts, suggests that Meta’s strategy is driven more by momentum and fear of missing out (FOMO) rather than a coherent, long-term AI roadmap.

Meta’s approach involves targeting companies and individuals across different layers of AI, from consumer-facing applications like Perplexity to AI infrastructure firms like Scale AI, and even mission-driven research labs such as the one led by Ilya Sutskever, co-founder of OpenAI. Zuckerberg reportedly attempted to acquire Sutskever’s research lab but, failing that, quickly moved to secure key infrastructure talent around him, including notable figures like Daniel Gross and Nat Friedman, both experienced product operators with strong track records in shipping successful technology products.

The video emphasizes a pattern in Meta’s hiring strategy: prioritizing builders and operators over pure theorists. While some of the most sought-after AI researchers have academic backgrounds focused on publishing influential papers and advancing theoretical knowledge, Meta seems to be focusing on individuals who can deliver tangible products and infrastructure. This reflects a broader tension in the AI community between those motivated by academic prestige and those driven by practical application and product development.

A significant theme in the discussion is the role of “superintelligence” as both a technical goal and a recruiting tool. Zuckerberg has branded his AI efforts around the concept of superintelligence, aiming to attract top talent by positioning Meta as a leader in this cutting-edge field. However, there is skepticism about whether this framing will resonate with AI researchers, many of whom value purpose and genuine scientific inquiry over corporate power plays or trend-chasing.

Finally, the video touches on the nature of AI research itself, explaining that the field includes a range of roles from academic researchers who focus on theoretical breakthroughs to operators who build and ship products. The prestige associated with publishing in top scientific journals like Nature is highlighted as a key marker of success for many researchers. The conversation concludes with a lighthearted exchange about the significance of magazine covers as symbols of achievement, underscoring the cultural divide between academic recognition and mainstream fame.